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Case Study · Clean Beauty

Conscious Chemist

Clean-beauty Shopify store. We handled SEO, design, development and ongoing maintenance.

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Client Conscious Chemist
Industry Clean Beauty
Platform Shopify
Services SEO, Design, Development, Maintenance
Conscious Chemist · Clean Beauty storefront

About the project

Custom clean beauty digital storefront engineered on Shopify Plus with personalized skincare routine logic and frictionless checkout architecture.

What we did
SEO

Technical search architecture, structured collection hierarchy, Google Core Web Vitals performance tuning, and schema integration to drive high-intent organic traffic.

Design

Bespoke UI/UX design systems in Figma, responsive mobile-first commerce layouts, and brand-tailored visual design.

Development

Full-stack custom theme engineering, high-performance Liquid and JavaScript architecture, sub-second page rendering, and seamless third-party app configurations.

Maintenance

Proactive speed monitoring, regular platform compatibility updates, continuous bug triage, and 24/7 SLA technical reliability retainers.

Selected screens

Conscious Chemist Desktop Showcase
Conscious Chemist Mobile View
Conscious Chemist Mobile Checkout
Conscious Chemist Product Architecture
[ 04 // OUR APPROACH ]

HOW WE WORK

A clear, collaborative process from first conversation to launch and beyond.

PHASE 01

DISCOVER & STRATEGISE

We learn about your business, goals and audience to define the right direction for your project.

PHASE 02

PLAN & DESIGN

We shape the strategy, structure and experience around your brand and business objectives.

PHASE 03

BUILD & REFINE

We bring the plan to life, refining the details and testing quality, usability and performance.

PHASE 04

LAUNCH & GROW

We prepare your project for launch and help you move forward with a strong foundation for growth.

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DEMOI

SEO, Maintenance, CRO

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DEMOI

LET'S BUILD YOUR NEXT STORE.

Tell us about your brand and we'll put together a plan. No obligation.

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FAQ & Knowledge Base

Frequently Asked Questions

Clear, direct answers regarding our Shopify agency and ecommerce web design engineering, delivery milestones, and technical standards.

This project required eliminating third-party app bloat, refactoring slow Liquid templates, and building custom checkout extensions to maximize conversion. Explore our full suite of ecommerce agency services to see how we address complex builds.

The build utilized bespoke Shopify Liquid 2.0, vanilla modern JavaScript, Tailwind/clean CSS tokens, and GraphQL Storefront APIs for instant cart operations. Learn more about our technical standards on our about page.

The complete sprint from discovery and UX wireframing to production deployment was executed within 8 weeks. Check our transparent timeline and pricing models for typical project milestones.

Yes, following launch, the merchant transitioned to our dedicated monthly growth retainer for continuous A/B testing and feature releases. Read about our CRO optimization sprints.

We apply these proven architectural frameworks to every merchant partner we onboard. Schedule an introductory consultation to receive a custom performance roadmap for your brand.

Have a custom architecture question? Speak directly with a Senior Architect →
SPECIALIZED INDUSTRIES & BRANDS

Specialized Industries & Brands

We are a dedicated ecommerce design and development agency crafting custom online stores for ambitious brands. From high-converting storefronts to seamless customer journeys, we help modern retail businesses build, launch, and grow with confidence.

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